Social Media Marketing

80% of accounts follow a business on Instagram, 60% learn about a product or service on Instagram, and 75% take action after being inspired by a post.

Social media marketing has ‘virtually’ exploded over the last few years with both well-known brands and smaller businesses truly realising the potential reach and engagement opportunity. As with all opportunities though, if there’s no strategy and/or it’s unmanaged, your social media marketing won’t be as effective as it could be and can even be damaging. Social media is immediate. Moments that can become viral in seconds can be major successes or disasters for a brand.

Our Social Media Management Offering includes:

  • Social media channel setup/optimization
  • Consistent posting to your social media channels (2 – 4 times per week)
  • Content creation/image selection based on your source material
  • Contest creation and management
  • Monthly posting calendar creation
  • Influencer selection/management
  • Follower engagement and response
  • Goal Setting, Reporting and Analytics

Our Approach:

Set goals for social media

It’s all too easy to go straight to getting your social media profiles up and running without thinking of what you want to achieve. Don’t be tempted to rush straight until you have set or reviewed your goals, or you’ll find it difficult to measure any success that has been created for your brand.

Social Media Strategy

It’s important to create a strategy that contain everything you want to achieve on social media. We provide our clients with an strategy that includes from goals, objectives, tactics until measures indicators.

Social listening and online reputation management

Are you monitoring and responding to conversations about your brands? We make sure to engage with people talking about your brand.

Define content and engagement strategy

We create content calendar for your social media account and schedule after approval.

Define social media communications strategy

Make sure to have an strategy on place for resources needed to manage social media. Use of a platform to manage the publications, etc.

Social media optimisation (SMO)

Once we have have your content marketing up and running or when you’re creating a plan for content marketing, it’s necessary to maintain constant optimisation.

Ready to talk?

Let’s discuss your next project